MODI ILLVA INDIA

Modi Illva India is a joint venture between the Umesh Modi Group and Illva Saronno Holding. The company operates in the Indian market with Artic Vodka and ventured into the Super Premium Whiskey category with the launch of The Rockford Reserve in 2011, followed by the launch of Rockford Classic in 2014. Furthermore, to expand its product portfolio and enter the premium whiskey segment, Modi Illva introduced The Hawkston Noble Reserve Whisky in 2017 and Lift Up Vodka in 2022.

Today, Rockford Reserve and Rockford Classic are the fastest-growing premium brands in the Indian whiskey market. The company surpassed 2 million cases sold in 2023 with its portfolio of brands. Distinguished in the Indian market for its dynamism and innovative spirit, the company is developing other distinctive product projects not only for India but with a global outlook as well.